App Growth Point

Multi-placement Ad Strategies in Apple Search Ads: Insights & Success Stories

Watch the App Growth Point featuring experts from MY.GAMES and SplitMetrics to gain valuable insights on leveraging multi-placement ad strategies for Apple Search Ads, and discover how they can help boost app discovery, expand brand awareness and increase downloads.

On-demand webinar
60 min
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Leverage various ad placements available in Apple Search Ads to achieve your unique goals:

Skyrocket Your Brand Awareness

Get an overview of the latest updates to the Today tab campaigns, and discover their correlation with search results ads. Additionally, learn from MY.GAMES success story how to elevate your brand awareness and drive growth.

Engage Users at Every Touchpoint

Explore how to optimize your Apple Search Ads campaigns to engage high-intent users at various stages of their app discovery journey. Leverage different touchpoints to reach them when and where it’s most relevant.

Scale Campaigns with Cost-Effective Strategies

Uncover cost-efficient multi-placement ad strategies to scale your Apple Search Ads campaigns. Learn how to increase audience reach while maintaining an affordable CPA through various ad placements.

Our Speakers

Alena Bratukhina
Alena Bratukhina
Apple Search Ads Manager

Alena Bratukhina is an ASA manager at MY.GAMES. Last year, she started adopting multi-placement strategy for Rush Royale, a tower defense game that recently surpassed 63M downloads and remains a leader in its genre, according to

Olga Noha
Olga Noha
Chief Marketing Officer

Olga has over 17 years of experience in building and scaling B2B marketing functions for global tech companies to help them grow faster. Olga is genuinely fascinated by people and psychology and loves marketing because it’s all about people.

Eugene Lesechko
Eugene Lesechko
Head of Sales

Eugene Lesechko is a successful sales professional with extensive experience of delivering sales within the digital sector complemented with expertise in SaaS, digital marketing, advertising technology, marketing technology and data analytics.

Discover the winning formula for Apple Search Ads success