Optimize Your App Conversion Rates on the App Store and Google Play with A/B Testing

Trusted by Leading Brands

SplitMetrics provide fantastic way to improve our app store landing page conversion. Which improves our organic traffic and reduces acquisition costs.
Rajeev Girdhar Head of ASO department
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SplitMetrics helped us to come up with the best converting screenshots eliminating all of the guesswork. No matter how viral your app is — every download matters.
Sergey Gonchar Co-Founder & CTO
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Intuitive and convenient instrument for different test types. SplitMetrics keeps improving itself offering new ways of conducting experiments.
Maria Nevoisa UA Manager
Case Studies
SplitMetrics is addictive!
Andrew Allen Co-Founder, Head of Design
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The best solution for app store landing page A/B testing and conversion optimization.
Yuri Gurski VP of new projects
Case Studies
This year, we did a great job of optimizing the store page for Cooking Diary. Step by step, we were able to attract more players who love our game and cooking. We are grateful to the Splitmetrics team for the support and professionality!
Gennady Semenov Creative Producer
Case Studies

Over the course of 2 years we’ve managed to help more than 5000 app developers in their attempts to skyrocket the conversion rates of their app pages.

Avg. conversion lift
50 Million
Unique users tracked
ASO expertise
App developers
Run an app page audit to identify room for growth
Create different variations of your app page & launch A/B test
Send a portion of your traffic to your test webpage to define the most effective element
Apply test results to get more installs

Test every element on all of the user's journey

  • 30+ experiment types are available
  • You can test every element of your App Page + Search, Search Ads, Category and Customized App Store page.
  • We support: App Store, Google Play.
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Track every tap and scroll of your users

Understand how users interact with each element of your app page: do they scroll screenshots, how long they watch video etc. Access Insights to know what makes an app page successful and learn to replicate.

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Identify room for growth in your apps’ pages

Get comprehensive app page audit with SplitMetrics ASO Services. Understand your page bottlenecks and identify areas for growth.

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Why SplitMetrics

Pre-launch experiments

Start optimizing before you go live to ensure a successful launch

Behaviour analytics

Get powerful insights into visitor behavior on your app page

Benchmarks and insights

See how your app stacks up to the competition

Designed for teams

Role-based collaboration for the entire team

Grow your app abroad

A/B testing and optimization in 14 languages

No SDK, No Development

Easy to use, fully-automated self-service platform

API & 3rd-party integrations

Synergize with your marketing tracking tools

Always-on chat support

We're just a message away whenever you need us

High availability & security

Encryption and automatic back-ups keep your data safe