Boost Your Conversion Rates

with A/B Testing on App Store and Google Play
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Lab Cave
Fruit Ninja

Over 4 years we’ve been helping mobile publishers with app growth and optimization

Avg. conversion lift
50 Million
Unique users tracked
ASO expertise
App developers

Trusted by
leading brands

+13% in install rate
SplitMetrics provide fantastic way to improve our app store landing page conversion. Which improves our organic traffic and reduces acquisition costs.
Rajeev Girdhar
Former Head of ASO department
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+13% in install rate
SplitMetrics helped us to come up with the best converting screenshots eliminating all of the guesswork. No matter how viral your app is — every download matters.
Sergey Gonchar
Co-Founder & CTO
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+33% in install rate
SplitMetrics is addictive!
Andrew Allen
Co-Founder, Head of Design
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Run an app page audit to identify room for growth
Create different variations of your app page & launch A/B test
Send a portion of your traffic to your test webpage to define the most effective element
Apply test results to get more installs

Test every element on all of the user's journey

  • 30+ experiment types are available
  • You can test every element of your App Page + Search, Search Ads, Category and Customized App Store page.
  • We support: App Store, Google Play.
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Track every tap and scroll of your users

Understand how users interact with each element of your app page: do they scroll screenshots, how long they watch video etc. Access Insights to know what makes an app page successful and learn to replicate.

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Identify room for growth in your apps’ pages

Get comprehensive app page audit with SplitMetrics ASO Services. Understand your page bottlenecks and identify areas for growth.

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Why SplitMetrics

Pre-launch experiments

Start optimizing before you go live to ensure a successful launch

Behaviour analytics

Get powerful insights into visitor behavior on your app page

Benchmarks and insights

See how your app stacks up to the competition

Designed for teams

Role-based collaboration for the entire team

Grow your app abroad

A/B testing and optimization in 14 languages

No SDK, No Development

Easy to use, fully-automated self-service platform

API & 3rd-party integrations

Synergize with your marketing tracking tools

Always-on chat support

We're just a message away whenever you need us

High availability & security

Encryption and automatic back-ups keep your data safe