THE AI EDGE

Smarter Growth Through Automation

Automation saved AutoScout24 over 30% of Apple Ads management time

Join leading app marketers from AutoScout24 and SplitMetrics for a practical look at how AI-powered optimization, smart bidding, and incrementality testing help growth teams scale performance while spending less time managing campaigns.

Live webinar
July 8, 2026 5 pm CET / 8 am PT
60 min
Register to watch live or get the recording

What You’ll Learn

In this session, AutoScout24 will share how they transformed their Apple Ads workflow by replacing manual optimization and rigid automation rules with AI-powered campaign management.

You’ll learn:

  • How AutoScout24 replaced rule-based automation with AI-powered campaign management
  • How to structure smart bidding across brand, competitor, search match, and exact match campaigns
  • Practical approaches to incrementality testing and brand defense optimization
  • How paid acquisition and ASO teams collaborate for better results
  • What helped AutoScout24 reduce Apple Ads management effort by over 30%

What You’ll Take Back to Your Team

Reduce Operational Overhead

Discover how AutoScout24 replaced manual campaign management and rule-based automation with AI-powered optimization—freeing up time for strategy and growth.

Scale Performance Without Adding Complexity

Learn how distinct smart bidding strategies across brand, competitor, search match, and exact match campaigns helped maintain efficiency while scaling volume.

Connect Paid and Organic Growth

See how Apple Ads automation, CPP Scheduler, and incrementality testing work together to drive more efficient growth.

Focus on What Actually Matters

When AI handles repetitive optimization, growth teams can spend less time adjusting bids and more time making strategic decisions.

Speakers

Germain Elokan
Germain Elokan
App Marketing Expert at AutoScout24
10+ years in performance marketing with deep expertise in app growth, acquisition efficiency, and Apple Ads optimization.
Ben Collins Jones
Ben Collins Jones
Lead Global Customer Solutions Manager at SplitMetrics
8+ years leading mobile brands to scale Apple Ads performance through automation, smart bidding, and campaign optimization
Spend Less Time Managing Campaigns. More Time Growing Them.

Join fellow UA managers, app marketers, and growth leaders for a practical session on how leading teams are using automation to scale Apple Ads more efficiently.

SAVE YOUR FREE SPOT