Design trends

Mobile Gaming Design Trends & Tips

Explore visual optimization trends for different game subcategories and learn how you can revamp your app store product page creatives to get more app downloads.

Based on 100+ tests on SplitMetrics Optimize
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Get design tips and win your audience’s attention

Explore the latest visual patterns for various game subcategories based on results of 100+ A/B tests run on the SplitMetrics Optimize platform and get a better understanding on how users perceive your brand.

Increase the conversion rate and downloads

Learn how you can get better app store search result ranks, improve your product page conversion rate, and increase organic downloads with well-crafted and optimized app icons and screenshots.

See examples of high-performing product pages

Get great app store page icon and screenshot examples, learn why they work, and find inspiration for your next hypotheses designs using SplitMetrics’ data-backed recommendations on color palette and graphical elements.

SplitMetrics Optimize: Validate concepts and ideas

Win more conversions with SplitMetrics Optimize, an advanced mobile optimization platform for data-driven decision making, validation of ideas, concepts, and features via A/B tests for iOS and Android on the product, search and category pages.

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