Backed by 10+ years of Apple Ads expertise and $2B+ in managed spend.
Our R&D team is continuously improving how we process data, engineer features, and refine our models. Our predictive AI model built by mobile marketers, for Apple Ads optimization, handles both bid and budget management automatically. Helping you hit your ROAS targets 10x faster than any human team.
More revenue from Apple Ads 
Scale with AI predictive systems 
Analyze and forecast “The AI Budget Allocation feature lets us make the most of every euro without lifting a finger. It gave us agility and predictability that our old setup just couldn’t.”
“We tested SplitMetrics' AI-driven bid strategies in the FRA market with great results. The setup was easy, and the AI quickly became part of our daily operations.
What stands out is the flexibility to control both lower and upper bids, combined with multiple condition-based options. The AI’s automatic bid adjustments, based on historical data, optimizes our campaigns and lets us focus on managing multiple markets.
The target CPA recommendations are consistently accurate, and in FRA, it runs smoothly.”
“We wanted a smarter way to manage our campaigns at scale. SplitMetrics’ AI ROAS Bid Optimization helped us scale our user acquisition and hit our ROAS target. In the first three weeks, we saw a clear drop in CPI and a strong lift in installs. It gave our UA team the space to think bigger — without losing sight of our goals.”
“Implementing the AI Bid Optimization has been a game-changer for our team. It has drastically helped us with optimizing keyword bids, while we focus on more strategic tasks. This tool has enabled us to focus our campaigns on target events with greater precision, significantly improving our advertising performance. With AI Bid Optimization, we’ve seen a boost in productivity and effectiveness across the board. We can now dedicate more time to analytics and strategic planning, leading to better results overall.”
“Thanks to SplitMetrics AI, we’ve streamlined our ad optimization process, allowing us to focus on scaling our growth. The collaboration with the SplitMetrics Acquire team has been exceptional — they’re always ready to assist and provide insights that drive results.”
“The AI Budget Allocation feature lets us make the most of every euro without lifting a finger. It gave us agility and predictability that our old setup just couldn’t”.
“We tested SplitMetrics' AI-driven bid strategies in the FRA market with great results. The setup was easy, and the AI quickly became part of our daily operations.
What stands out is the flexibility to control both lower and upper bids, combined with multiple condition-based options. The AI’s automatic bid adjustments, based on historical data, optimizes our campaigns and lets us focus on managing multiple markets.
The target CPA recommendations are consistently accurate, and in FRA, it runs smoothly.”
“We wanted a smarter way to manage our campaigns at scale. SplitMetrics’ AI ROAS Bid Optimization helped us scale our user acquisition and hit our ROAS target. In the first three weeks, we saw a clear drop in CPI and a strong lift in installs. It gave our UA team the space to think bigger — without losing sight of our goals.”
“Implementing the AI Bid Optimization has been a game-changer for our team. It has drastically helped us with optimizing keyword bids, while we focus on more strategic tasks. This tool has enabled us to focus our campaigns on target events with greater precision, significantly improving our advertising performance. With AI Bid Optimization, we’ve seen a boost in productivity and effectiveness across the board. We can now dedicate more time to analytics and strategic planning, leading to better results overall.”
“Thanks to SplitMetrics AI, we’ve streamlined our ad optimization process, allowing us to focus on scaling our growth. The collaboration with the SplitMetrics Acquire team has been exceptional — they’re always ready to assist and provide insights that drive results.”
