SplitMetrics’ Apple Search Ads Benchmark Dashboard

Stay on top of the latest trends, optimize and scale your Apple Search Ads campaigns with benchmark data on CPT, CPA, CPM, TTR, and CVR.

Popular benchmark requests

CPT — Games category

United States — Search results

TTR — All categories

United Kingdom — Search results

CVR — Entertainment category

Worldwide — Search results

CPA — Business category

Worldwide — Search results

4.5M

keywords

109M

taps

1.2B

impressions

71.7M

downloads

Take a data-driven approach to scaling your Apple Search Ads

At SplitMetrics we are committed to helping mobile businesses around the globe succeed with Apple Search Ads faster and easier. Leverage SplitMetrics’ Apple Search Ads Benchmark Dashboard to assess your search results and Search tab campaign performance, find opportunities and win the competition

All results are based on fully anonymous and aggregate data.