8 months ago, dlangendorf
So Disappointing. Driving Me Away.
Update: Every time I stop by the app to see if it’s any better, if I can read even one story, I am reminded how horrible it is — and I think the paper loses another opportunity for me to add to their readership numbers, to improve their metrics, to see the advertising, and to support their writers by participating. They won’t get $26/month from me for just one interest, and I wonder: Where do they make the most money? Digital subscriptions or advertising? They, obviously, want both. How many people have just walked away, taking their eyeballs with them? I pay for great journalism, local and national, and I want to support the hometown paper and its writers (particularly the great Derrick Goold) … but $26/month is insane. (And is it a month or one time cost? I get confused.) I get digital editions of WaPost and NYT for much less. I don’t live in STL or the region, so I have specific interests: this case Cardinals, Blues, St Louis City FC … let me pay a fair price for these. On top of the economics, the digital app remains horrid in so many ways, including intrusive advertising and stunningly poor usability. Here is what the big wigs need to know: Instead of driving me to you, you’re driving me away. I want to support you, I want to pay you a fair price, but your economics and app make it impossible.