SplitMetrics Agency • Steam Store Optimization Turnkey Service

Strategic approach

Competitor Analysis and Strategy

Get a comprehensive market research, competitive and player behavior analysis to identify untapped organic growth opportunities

Market analysis and Steam page audit
Optimization strategy and action plan
Promotion and pricing strategy evaluation
Localization recommendations
Review and community building strategies

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Textual optimization

Steam Page Metadata Optimization

Help potential players discover your game and boost player engagement with ongoing keyword research and data-driven copywriting

Keyword research and optimization
Continuous text metadata optimization
Metadata A/B testing strategy
Localized metadata adjustments
Performance analysis and benchmarking

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Visual optimization

Images, Screenshots, and Video Optimization

Increase brand awareness and build emotional connections with potential players through compelling Steam page visual assets

In-house design team
High-quality static and animated visuals
Messaging and imagery recommendations
Visual A/B testing and cultural adaptation
Insightful performance reporting

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Advanced strategies

Advanced Steam Store Optimization Strategies

Maximize your game’s presence and player engagement on Steam with advanced store optimization strategies

Sales promotion and discount strategy
Streamers and social media marketing
Review collection and community building
Local and seasonal marketing strategies
Cross-promotion techniques

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KPI-focused reporting

Performance-Based Reporting

Hit your game revenue goals with a result-driven agency team, identify new growth opportunities, and effectively scale your brand to new markets

Result-oriented reports and ROI transparency
Market and competitor insights
Key metrics analysis and strategic advice
Regular plan-fact updates and feedback
Data-driven optimization roadmap

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Cross-functional team

A Full-Stack Marketing Agency

Boost your game’s LTV, ROAS, and retention rates by aligning organic growth, paid UA, product, monetization & measurement strategies

In-house SEM, UA, and design professionals
Dedicated customer success manager
Holistic decision-making
Faster time-to-market and problem-solving
Transparent processes & increased efficiency

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Service timeline

The Stages of Our Ongoing Collaboration

Proposal & Roadmap

Legal Stage & Launch Preparations

Service Kickoff

Onboarding

Month-to-month optimization

Let the experts grow your app

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Case studies

Proven Results of the World Top Mobile App & Game Marketers and Publishers

Rockbite Games increased organic traffic and CVR with SplitMetrics

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Locals: How to Sync ASO & Apple Search Ads for Higher Organic Ranking

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Delta Investment Tracker Increased Organic Visibility with SplitMetrics

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Reviews

Mobile App Marketers Trust SplitMetrics for App Growth

SplitMetrics’ expertise helped us increase the discoverability of our app as well as leverage some unique ASO tactics. Due to our partnership, we are better positioned to make the most of the organic traffic that Delta Investment Tracker attracts.

Matei Banfi

Head of Growth at Delta Investment Tracker

We had the challenge of finding good visuals for the App Store. SplitMetrics made it possible to study user behavior in the Store and find appropriate creatives for it.