Good On You – Ethical Fashion

Shopping
Rating
4.3 (458)
Size
34.5 MB
Age rating
4+
Current version
5.36.1
Price
Free
Seller
Good On You Ltd
Last update
2 months ago
Version OS
13.0 or later
Try SplitMetrics Acquire Starter Plan
Free Apple Search Ads automation & optimization platform for growing businesses
Sign Up Now
SplitMetrics’ Apple Search Ads Benchmarks are based on
4.5M
keywords
1.2B
impressions
109M
taps
71.7M
downloads

Apple Search Ads Cost Analysis Benchmarks for apps like Good On You – Ethical Fashion

Grow your app with SplitMetrics’ Apple Search Ads cost benchmark data on CPT and CPA, measured Worldwide.
SplitMetrics’ Apple Search Ads Benchmark Dashboard
Take a data-driven approach to scaling your Apple Search Ads
Get my benchmarks

User Reviews for Good On You – Ethical Fashion

4.3 out of 5
458 Ratings
5 years ago, Remytreat
Love the idea, the implementation is weird
I absolutely love the idea of this app, and I will continue to try to use it as much as possible! Frustratingly though, the filters often do not do anything (for example, even when I set my distance as 5km and no online stores, it shows Australian stores). Also if you want more information, it just opens a new safari page instead of a new page in the app. If the filters could be fixed, then I would be super happy! I am hopeful the app will continue to expand so that all of the information is self-contained over time. Also, I wish there was a way to see some examples of the items in their little pages, not just separately going to be website, as it makes it difficult to gage if you might actually like the style of a new brand. Overall though, I love the idea of the app and will continue to use it and am looking forward to seeing it grow!
Show more
4 years ago, peterwashere✅
Good On You
I stumbled across this app quite by accident. They’re well-researched, and after doing my own analysis on a dozen brands and comparing the results, I trust their summaries and refer to them like a dictionary of sorts. If you search up your favorite brands like I did, heaven only knows what you’ll find (be prepared to go through the 7 stages of grief & don’t get stuck in denial). Incredibly, with the collection of “good” & “great” small ethical businesses on here, you can easily amass a collection of clothing brands that align with your style AND morals (please remember not to buy more than you need and to shop secondhand). Never have I been more impressed with an app, I’ve recommended it to everyone close to me & have referenced it on my socials. Oftentimes, I get frustrated with adults who tell me my generation will fix their problems, but with resources like this, i think we’re capable. Thank you. A few recommendations: -this might just be an issue for my phone, but i can’t seem to unfollow a business. This makes it difficult to organize brands (maybe some people would like brand folders too?) -a ‘local’ search option or listing where each brand is based would be fantastic, but it’s a small issue as some have it in their summaries and if i’m interested it’s only a quick google search.
Show more
3 years ago, niflorefriend
Wonderful But There Should Be Some Fixes
Hi I am a newly found well not so newly found 13 year old Climate Advocate and Activist! I am also coming in to other activist areas in my life🙂🌍🌎🌏🪱🐝🦋🏳️‍🌈🏳️‍⚧️✌️✊🏿 So this app has been very helpful to me in so many different ways it is made me feel strong and informed and it’s an amazing place/app to start and get more informed and then branch out. Another thing that is so wonderful about this app is it there are so many wonderful articles that I have read that are amazingly really informational and great suggestions I do love that aspect of the app almost more than some of the others.💜 One of the things that does bother me though is that there is not more specific place filters for instants I live near North Carolina and more specifically in the Virginia area I cannot find many things that are actually in my area which is kind of hard for me I do have places in my area that I’ve already found but it would be nice to be able to find more. I love what you were doing with it and the amount of time that you take into this but I would love to see some improvement and some range in the more specific places allow in the filters. Thank you so much for hearing me out and have a lovely day.💜💙💚💛🧡❤️💖 PS thank you Emma Watson
Show more
4 years ago, T91306
Amazing
Never going to delete this app. Recently I’ve become very involved in the genocide of Uyghur Muslims, including how many companies are using forced Uyghur labor (Nikes, Victoria’s Secret, Zara, etc). And I’ve started boycotting companies that haven’t cut all ties with using forced Uyghur labor, but it opened my mind to the fact that many other clothing brands I love could use forced labor as well, just not specifically that of the Uyghurs, which is still absolutely unacceptable. So after coming across this app in an add, I downloaded it. And it’s phenomenal. It tells you exactly why a company isn’t ethical, whether that be because of lack of living wages or environmental damages, and it also tells you which ones are good and ethical. Just wish some the brand suggestions it gives are more trendy and suited for younger people. But other than that, it’s great. :)
Show more
6 years ago, YaelSafiya
Great app, could use a few improvements
As someone who has just begun educating themselves on fast fashion, this is a great app. However I think it could use some improvements. It would be great if the information on the app about brands is cited, as I would like to know where information comes from, and just do more research. Relating a bit to that, it’d be great if the reviews were updated more often, I know some reviews of brands haven’t been updated in over a year, and in that time brands can change their policies. Lastly, it’d be really great if there were links to these brands websites within the app, it would just make things a lot easier! These are just a few suggestions, but they would be really helpful in improving the app.
Show more
7 years ago, dannidorko
Love the idea, incredibly disappointed in functionality
I want to be able to search by price level. That’s pretty much it. Just show me all of the companies in a given price range so I can see how they stack up and choose from there - I’m sure there are many affordable, relatively-ethical brands that I could actually afford but am missing. If I could also cross it with standards, ie cheap brands with an “it’s a start” rating overall, or specifically with a good labor rating, I’d know exactly where to shop. The app is set up only for categories of clothing, which is kind of useless. I shop from stores that carry every category. Additionally, the similar brands suggestions aren’t at all similar. I heard about this on NPR and downloaded it as soon as I got home. Very disappointed in this huge gap, but three stars for a great idea, thorough research, and accessible summaries.
Show more
4 years ago, Kyle M. Carpenter
Poor
I have analyzed many of the ratings of this app and researched into what the creators of this app stand for and came to the conclusion that over 90% of them are not being heard. The app crashes very often, it takes you to safari when the information should be shown in the app, the filters are not accurate, over a dozen stores/brands are not listed in this app, does not cater to vegans, and brands are not being researched on a regular basis to name a few. For the zero waste, health and animal conscious people aware of there carbon footprint, we look to apps like this to tell our friends about so they can have an easier transition into our lifestyle. This app makes it frustrating for everyone and the users voices are not being heard. I see comments form the creators thanking us for our input from, over a year ago, but nothing is being done. I’m disappointed to say the least
Show more
5 years ago, Mdog000
Amazing idea w/ a few glitches
This app is amazing! It makes it so much less daunting to shop ethically. My favorite feature is when you search for brands to see their ethical rating, you can just press a button to send a prewritten or personalized letter to the company expressing concerns about their lack of responsibility in their sustainability. So cool! I would give this app 5 starts immediately if it were not for a few occasional glitches and the far more annoyingly frequent crashing of the app itself. It crashes so frequently it is almost impossible to do anything.
Show more
3 years ago, firelilly765
Best, and Only, App of It's Kind
My go-to app for quick audits of sustainable, ethical fashion brands and advice. I have been using this on a weekly basis for years. They give you the breakdown of manyyy fashion brands by rating them based on labour statistics, use of animal products, and environmentally sustainable policies. I am able to perform my own in depth research based off of their findings. I LOVE LOVE LOVE this database. They also post articles on various topics within the fashion industry, from which I've learned a great deal. It's difficult to filter through all of the information (and misinformation) out there, making a site like this absolutely necessary.
Show more
5 years ago, Emma1442
Changing the World
This app is a remarkable step towards a more ethical and ecologically focused future. Ever since I got this app, I’ve stopped supporting brands that I used to know and love that aren’t good or great. It’s eye opening to see that some brands who have been around for many years don’t care to be ethical but have the profit to. This app is incredible, but I would love to see an option for a master list of We Avoid, a master list of Not Good Enough, a master list of It’s a Start, a master list of Good, and a master list of Great brands so that I don’t miss out on anything. Anyway, thank you for your efforts and this app is seriously changing the world.
Show more
1 year ago, LWatDVM
A Must-Have
I absolutely love this app. I have been using it to make a serious change in my clothing purchases for summer. I have been telling anyone I possibly can about it. It’s really impactful to see the companies’ stats on environmental and human rights violations, and I’m glad Good On You is digging to find that information. A few tips: -Sometimes all the “suggested brands” will default to one $, but they are actually not. If you type in that brand directly into the search bar, the dollar signs rectify themselves. In other words, If you’re trying to follow the trail of “brands similar to the one you’re currently looking at, but less heinous,” the dollar signs might be wrong. -I tried to find a suggestion feature where we can input a brand to be added to the app. I couldn’t find one, but I’d love stats on Joe’s Jeans! -if you’re a new buyer or on a budget, I suggest thrifting and ThredUp to make an impact while you’re looking for new staple brands.
Show more
3 years ago, iamevelynkim
I never write reviews & this app is worth one.
I've had a smartphone for a decade and have never written an app review until now. As someone who seeks out vegan and fair trade clothing, this app is so useful. The fashion industry is traditionally notorious for is questionable labor practices and environmental ethics. But this app shows that there are so, so many clothing companies that do right by the planet, people, and animals. Yes, the brands in this app leans heavily towards "womenswear" (I wrote that word in quotes, since I believe people of all genders can wear whatever they want.) However, people of all genders can use this app and find a store, label, brand with a style that suits them!
Show more
4 months ago, Sarah0198274
Makes it easy to make ethical shopping choices
This is my most recommended app whenever anyone asks for advice on where to find clothes. Makes it easy to make ethical shopping choices by clearly outlining strengths and weaknesses of businesses and offering alternatives. Promotes small, sustainable business. Also makes it difficult to justify shopping at fast fashion places. Could be some improvements to UI - for example - allowing you to search by clothing item (Linen Trousers, underwear, etc.) but overall love this app and what it aims to accomplish.
Show more
4 years ago, Raantuva
I want to love it but...
Update: it’s been four months. Your app still keeps crashing. Why? Why can’t you just make this d*** app WORK? You went through all the trouble of a rebrand and for what? It’s useless in its current state. It crashes EVERY TIME I HIT THE BACK BUTTON. You’re just...ignoring us. ——— This app constantly crashes. It doesn’t matter what I’m doing but it just yeets itself in the middle if use. It also constantly logs me out, loads very slowly, and it’s just a mess. I love the work this app is focused on but you need a different development team because your actual app is the pits. Very disappointed that it constantly seems to be like this. I don’t get it. Also PLEASE FOR THE LOVE OF GOD get Emma Watson off of the home screen. I’m sick of seeing her. I don’t give a rat’s backside about celebrities this is super annoying.
Show more
6 years ago, Papa Murphy's.
Easy to navigate, and simple, powerful tools.
As a non-vegan, this seems to be a very good app. Doesn’t restrict shopping options too much when leaving animal options at a high level, but other settings are maxed. Haven’t experimented with vegan settings. Doesn’t have reviews of some regional providers, but has a very large selection of online retailers. Also, as a nice touch, when a shop isn’t in the database, it immediately prompts you to suggest it to the app. Don’t know how often it’s updated, but I’m optimistic. Overall, very pleased with this app.
Show more
3 years ago, xxsophiuhh
Love it, but…
I love having the ability to see which brands are more sustainable and ethical. This part of the app is great, and I have no problems with it. However there is a huge problem with how prices are rated. Many of the stores that are listed as cheap are pretty expensive for the average person in my opinion. In a lot of stores, t-shirts are $30 and sweatshirts can go up to $60. Some will sell a singular scrunchie or hairband for $15+. These prices are not at all cheap and should not be listed as such. For reference, I would consider $10-15 for a shirt to be cheap, maybe even less. Please take this into consideration.
Show more
6 years ago, AMOR:)
Good idea, but lacking information
I love the idea of this app, getting people more aware of how they are truly shopping is important. I think that the brands should be researched more regularly though. The last updated information for some major brands is from a year ago which is a lot of time for brands to change. I see brands changing initiative or not sticking to it very often so I think it’s important to continue checking up on these things. I’m sure there’s also more information on brands out there. Overall really great idea for an application, I love the regular posts with great information! Just hope this is a reliable source.
Show more
5 years ago, Sleveoo
Great first step!
So far in using this app, I only have great things to say about it. I’ve been very serious about shopping sustainably and making sure the brands I buy from are ethical in their practices, but it was difficult to look up companies on the fly. With this app, you can see a simple breakdown of the steps companies have taken to make their products sustainable, if they pay employees a living wage, if they test or use animals in any way, and a few other categories. Take a look and see for yourself!
Show more
2 months ago, vlhcihxkhdoychlh
Good concept, needs more work
I like the idea just needs more work. I wish the stores would automatically filter better by country. Sometimes I will click on a store only to find out it's in Russian. Categories are a bit confused. There is no actual swimwear in the swimwear section, just baby clothes. I also don't like how you are not able to click into stores that have a lower rating. You should be able to open any store that is displayed. If it's not sustainable, Why is it included in the app at all? My rating will go up once these elements are fixed.
Show more
3 years ago, VonKuzniczci
Bad user interface
This app comes from a wonderful website. The idea behind it is amazing. However, the user interface is not good. The filters only partially work. For example, if I want to search for affordable men’s activewear, only some of the filters work for this. The app will show me clothing that is within my price range, but that’s it. Activewear? No. Men’s clothing? Maybe. The app will offer me plenty of clothing companies that only make women’s clothing. This is very frustrating.
Show more
5 years ago, Cgirl3760!
Good app—but expensive and not international
I really appreciate the idea behind this app. However, it is really, really hard to find brands in my price range. I think this is primarily not the fault of this app, but the industry. (It’s hard to produce clothes that will receive a “good” or “great” rating on this app for a marketable price.) That is my main qualm with the app, I can’t actually buy anything that I find... Also, it seems that the majority of the stores are in the UK? The prices are all in pounds and I’m guessing shipping to me (US) would be very expensive. I wish I could find ethical stores near me. This app is a great start though, I’m really glad it exists.
Show more
6 years ago, "Ash Pakks
Great but room for improvement
Love the app. I haven’t experienced any crashing of the app or such. Somethings I’d hope they update in the near future; The format seems a bit outdated (I would hope they’d update in particular for iPhone X users) Would love access of blog posts that are only available via the web since the app will only allow me to access reviews on specific stores. Content with the app but of course there is always room for improvement. Xx
Show more
4 years ago, ek0726
Love the idea behind it!
I’ve been playing around with the app and I love how transparent they are about how they got to the ratings they give. Suggestion: I think this would be awesome in a google chrome extension form as well. I, along with a lot of people I know, tend to move over to their computers to purchase things instead of using their phones. (However I’m also not a software developer so I have no idea how difficult this is so I’m sorry if I’m asking for a lot.)
Show more
2 years ago, Grey_Marks
Great idea. Bad execution
I love the idea for this app. The way that they rate things is amazing and they’re super transparent about everything. However, their system us way off when it comes to price. When I think $ (cheap) I think like $5 for a tee shirt and $20-30 for some jeans. Any brand that’s in that’s in that price range is ranked poorly. Honestly I understand that sustainable brands tend to be more expensive but they should have that adjusted in their system. A brand that sells jeans for $20 shouldn’t be in the same price bracket as a brand that sells them for $50.
Show more
5 years ago, gracelives
Help us find clothes!
This is a fantastic app. I care deeply about sustainability and about fashion, and this app is a great intersection for that. I love that I can look up specific brands and see the rating for them. However, the app does not provide many more uses beyond that. The features and articles are great, but the best use for this app would be a section where I can browse by price, rating, popularity, and style. This app could be a useful tool for finding clothes, but it’s stopping short of that. I’m sure we will see this feature in the future— I’ll be waiting for updates!
Show more
4 years ago, Rachel.noel
Love this app
This app has been a game changer for me and how I choose what brands to buy from. I absolutely love how it’s organized and the full analysis they give to each company. The only thing I wish this app would do is provide a selection on pictures for each company! Every time I click on a brand there’s only one picture at the top of the screen, it would be better if there were more pictures as you scroll down.
Show more
8 months ago, SEC55
Great idea, implementation needs work
I just downloaded this app, and my initial impression is that, although I love the idea, I don't like the way the app is set up. I can't find any place with a simple list of companies listed as five star, four star, etc. I opened an article on 27 clothing brands of TikTok and when they list the companies, there is a paragraph about each one, but you have to click into their article and read it to find the rating. Using their own terminology, I rate this app Not Good Enough.
Show more
3 years ago, 🆘♥♥
Good App but some quirks
I love the app! It does a good job of showing which brands are ethical and why. However, I wish it was easier to search for ethical brands. There needs to be more categories for the app. So far the categories consist of ones like shirts, jeans, etc. They should add categories like women, men, juniors, children, etc. I am a teenager and it’s hard to find any brands that are meant for teenagers. The only way to find teenage brands is by searching them yourself, but that becomes a problem when you don’t know any ethical junior brands in the first place.
Show more
7 years ago, alazypickle
This is exactly what I needed
This app is EXACTLY what I needed. How many times have I been in Target or wherever feverishly googling every brand I’m trying on to see what its standards are?! This is amazing. I only hesitate to give 5 starts because the app itself is still a little start-upish. It glitches a little, and there are some options I would really like to have that just don’t exist yet. But I’m optimistic and excited to see how this app grows and expands in the future.
Show more
7 years ago, Smech333
Everyone should have this app
In the world we are in now, it would be irresponsible to not be aware of the impact our clothing decisions make on the rest of the world. I was doing research to find out all this info for myself, and then came across this app and I am so so so thankful. I hope this app because a huge success and companies finally start taking the problems fast fashion is creating seriously. Best app ever!!!!
Show more
7 years ago, eat245
Great resource
This app makes it easy to be an informed shopper and make sustainable fashion choices. The brand reports are clear and well researched. It doesn't have every brand and seems to be a bit more focused on Australian brands than American, but it still has a lot of brands and it seems like they are adding more regularly. The app is pretty simple but it's easy to search and find what you need.
Show more
3 years ago, syd77778888999910
Filters need improving
Like everyone else, I love the concept. The filters don’t work well though. I sort by menswear and am suggested baby brands. I look for brands similar to streetwear and am suggested denim brands or brands that only sell basics. It’s almost as if the app tries to recommend the same 7 brands, regardless of the user’s preference. But I love that I can search a brand and see an overall rating.
Show more
5 years ago, joanna b fletcher
Great idea, great potential
The concept of this app is really awesome, and I have recommended this app to several friends. Ethical fashions is OVERWHELMING, and this app is a great starting point, and is pretty user friendly. I would LOVE to see more brands and companies be reviewed and included in the database, but I also understand that this is a FREE app, and I think they’re doing a great job with their resources. Thanks for providing this resource!
Show more
4 years ago, gabblena
I love the idea but it needs some changes
I absolutely love the idea of this app. But PLEASE add a filter for price when looking at brands! The same way that I can search up a category like "Dresses", I want to be able to search up the category "$" vs "$$$". The brands that are recommended to me are always in the $$-$$$ range, costing hundreds of dollars for a single t-shirt!! It would be amazing to have a price filter, even if the brands in the $ section aren't rated "great", but only "good" for example. Thank you!
Show more
5 years ago, Amerierie
Love but hopeful for more !
Downloaded this app in efforts to become a more eco-conscious consumer. It has definitely helped me become more thoughtful about the purchases I make. However, some of the research is outdated and I would also suggest that sources are cited. Definitely a great start and still love the app, needs a few minor improvements.
Show more
7 years ago, Mpaigevarney
Exactly what I was looking for
After reading a book about factory labor oversees, I decided to purge my closet and was on the hunt for clothes made ethically. Google led me to this app and its exactly what I was looking for. I love that you can use it to shop brands you find in store and then receive suggested options for ethical companies. I removed one star because the amount of suggested companies needs to be expanded.
Show more
6 years ago, pilkertons
Thank you!
Thank you so much for making such an easy to use app. I agree with another review that it would be nice to be able to search by price, but you’ve already done such a fantastic job of wrangling a huge subject(s) and making them searchable. This makes shopping so much easier!
Show more
5 years ago, ry2938
Crashes
I really love the idea and the information available in this app and it’s so convenient. However there are so many bugs that I crashes just about every couple minutes, making it difficult to get through articles. The worst one to me is not being able to swipe back to the homescreen
Show more
4 years ago, In Luke, Michael Thrusts
Great! But can be a little frustrating money-wise
I think it’s super awesome that I have a tool to help me sort through shops and buy more ethically, however I would love if there were an option to sort by price in the app! I only downloaded it today so I may be missing an option that already lets me do that, but if it doesn’t exist it should!!
Show more
5 years ago, Udkakdjndmsksjfbsmmskbfs
Really useful and informative
It’s so easy to navigate the app and find brands. I love that there are articles on sustainability. I needed to find ethical and organic socks, so I just looked it up and there it was all the brands with socks. I really love this app and I use it weekly, makes it easy for the people trying to do better when buying.
Show more
5 years ago, Notgivenit
Great idea
It’s a great idea!l and their rating system is great! But none of the filters work so it’s kind of just a list of stores. If you just wanted to check the rating of stores you already know it’s great for that! But it’s really frustrating trying to look for new brands. It would also be nice if you could sort online retailers by where they are based. It’s dosent make sense for me to buy an ethical shirt from Australia just so I can put it on a pollution causing plane and ship it halfway around the world
Show more
4 years ago, BAcatmom
Amazing intent, poor app stability
I love having this information at my fingertips. It really is so important to prioritize ethical fashion, so the intent is wonderful. However, I find that the app crashes every time I use it. It can be a bit frustrating because I have to reopen it several times before I’m finally able to do what I initially opened the app to do.
Show more
1 year ago, okp51
So helpful!
I am not a fashionista, so I seldom buy clothes, but when I do, I always go to the Good On You app to make sure I am making ethical choices. It takes all the work out of researching brands, and for someone who doesn’t like shopping, it’s my ‘go to’ app where I do buy!
Show more
7 years ago, tinadeg
Could use some tweaks but great
Great info, easy to use. Would be helpful if you could search by style rather than just category (ex. Mules instead of ‘shoes’) that way you don’t have to sort through the places that only make one type of product. Otherwise great info and very helpful
Show more
5 years ago, sarasreviewin
Good idea, app could use improvement
I love the idea behind the app and I also love the web version but the app keeps crashing and closing out of nowhere so it makes it very hard to use it. I also would like to have information on the sources for the research and to able to search in the app for all the brands rated the same.
Show more
6 years ago, fetchingdecafe
Great Idea!
I think this app is a great idea! Especially for those who want to get into eco friendly and sustainable clothes, but don’t know how to do the research! I will definitely be mentioning this app in my speech for my com studies class since this was a major concern for students not wanting to put in extra effort into researching eco brands.
Show more
5 years ago, Kurotsubasa
Too expensive. Unrealistic expectations.
Thank you for take the initiative to make the planet a better place. Unfortunately, if I followed your guide, I’ll either be naked all the time or homeless because the recommended brands are way too expensive. I’m above average income and still can’t afford any of these brands. Perhaps make the search based on costs? Or perhaps some of these brands that need more info should be researched further.
Show more
7 years ago, Agreen373737
Love this app
This app has made shopping so much less stressful for me. I can use it in the middle of the store to check different companies or can use it at home to find companies from which to buy specific items. It even has an area to suggest brands to be added!
Show more
4 years ago, gabs1105
Love the idea but has major flaws
Love the idea of this app which is why I continue to use it. Love love love it. That said typing into something to search doesn’t give you what you’re searching for and now the app keeps shutting down randomly. I may look into seeing if it just has a website, because the app is getting way too tedious to use. A real shame, I truly enjoy the idea.
Show more
4 years ago, Faybian Taylor
Great but needs improvement
This app could really make a difference! But it’s desperate for improvement. Why can you not view all and filter by location of stores or select multiple categories? A few images from the website or a link to the brand would also be great!
Show more
Description
Show more

Popular Apps in Shopping

Try out our free Starter Plan of SplitMetrics Acquire and optimize your Apple Search Ads campaigns
Enjoy 2x ROAS and 4x conversion growth. Get started now. No credit card required.
Create free account