Next Level AI, Next Level ROI. Meet Samba 2.0
See what’s new
Products
SplitMetrics Acquire
Automate and optimize Apple Search Ads campaigns at scale
SplitMetrics Optimize
Run mobile A/B tests, validate hypothesis, launch games and apps
App Radar by SplitMetrics
Improve ASO, drive organic installs, elevate app store performance
SplitMetrics Intelligence
Unlock 10x marketing efficiency with AI-powered solutions
Pricing
Agency
Ultimate App Growth Suite
App Store Optimization Turnkey
Fully-Managed Apple Search Ads
Cases
Company
About
Partners
Careers
Legal
Login
SplitMetrics Acquire
SplitMetrics Optimize
App Radar by SplitMetrics
App Growth Blog
ASO
Search Ads
A/B Testing
App Growth
CPP
Product Updates
Search
Book a Demo
Start for Free
Products
SplitMetrics Acquire
Automate and optimize Apple Search Ads campaigns at scale
SplitMetrics Optimize
Run mobile A/B tests, validate hypothesis, launch games and apps
App Radar by SplitMetrics
Improve ASO, drive organic installs, elevate app store performance
SplitMetrics Intelligence
Unlock 10x marketing efficiency with AI-powered solutions
Pricing
Agency
Ultimate App Growth Suite
App Store Optimization Turnkey
Fully-Managed Apple Search Ads
Cases
Company
About
Partners
Careers
Legal
Book a Demo
Start for Free
Login
SplitMetrics Acquire
SplitMetrics Optimize
App Radar by SplitMetrics
Main
All Articles
Reading is to the mind what exercise is to the body
Our team prepares for you the latest news from the world of mobile marketing. Be always up to date
All categories
Cases
A/B Testing
News
Apple Search Ads
App Growth Talks
Product Updates
App Growth
App Growth Panel
App Growth Week
Industry Benchmarks & Trends
Playbooks & Guides
Webinars & Events
App Growth Series
Custom Product Pages
ASO
Search Ads
Article
ASO
,
Cases
How SplitMetrics Agency Boosted Viber’s Google Play Performance with Optimized Screenshots
22 Jan 2025
Article
ASO
How AliExpress Boosted Organic Traffic Conversions with SplitMetrics Optimize
20 Jan 2025
Article
App Growth Talks
,
App Growth
App Growth Talks: Gamelight's Dmytro Vorobiov on User Acquisition
16 Jan 2025
Article
News
SplitMetrics Welcomes Eoin Hallahan as New Chief Revenue Officer
14 Jan 2025
Article
Apple Search Ads
,
Search Ads
,
Cases
How AI Bid Optimization Helped Gismart Piano Optimize Apple Search Ads and Scale Efficiently
9 Jan 2025
Article
Search Ads
,
Apple Search Ads
Apple Search Ads Metrics: How to Evaluate Your Campaigns?
20 Dec 2024
Article
Search Ads
How to Manage and Optimize Apple Search Ads Discovery Campaigns?
17 Dec 2024
Article
Search Ads
3 Automation Types for Managing Apple Search Ads Campaigns
17 Dec 2024
Article
A/B Testing
,
ASO
,
Cases
Bitcoin.com: Driving Organic Growth Through Strategic ASO
11 Dec 2024
Article
Search Ads
,
Apple Search Ads
How to Choose the Right Apple Search Ads Campaign Structure for Search Results Ads?
3 Dec 2024
Article
Search Ads
,
Apple Search Ads
Apple Search Ads Campaign Management: Workflow, Tasks & Best Practices
20 Nov 2024
Article
App Growth
Meet the SplitMetrics Team at App Promotion Summit Berlin 2024
18 Nov 2024
Show more
Don't miss hot materials!
Videos
Interviews, video success stories and more
Podcasts
Listen and learn from the best with our podcasts
Downloads
Download insightful reports, guides and checklists
Presentations
Use & share actionable insights with our presentations
