App Store Description: How to Increase its Efficiency

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Every app marketer has faced the challenge of writing an efficient app description for the app store page which will not only meet store guidelines but will also be engaging with potential customers, reflect app’s features, contain keywords, and trigger downloads growth. To squeeze all these in about 250 characters of app’s short description on the app store isn’t the easiest task indeed.

Our guest writer Mary Walton, a content manager at OXEssays and editor at Resumention Resume Writing Service, deconstructed core ingredients of an impactful app store description for your mobile product in the following article.

Your app is ready and waiting to go on the app store. Congratulations! Now, you just need to write the right app description before it can go up. A good app description will tell potential customers the exact features of your product, how users can use it, and why they should download your app. Here is how you can write the perfect app description, and convince app store visitors they want to download your product and try it out.
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