SplitMetrics Blog • Benchmarks • Case Studies • Product Updates

ASO, A/B Testing, App Growth, Webinars & Events — 25 Nov 2024

Lessons Learned from 50+ Holiday App Marketing Campaigns

Article

ASO

App Packs: When App Store Optimization meets SEO for apps

25 May 2017

Article

ASO

App Analytics: Everything You Need to Know about Apple's Latest Feature

12 May 2017

Article

Product Updates

Updated Apple Search Ads country list and campaign tools

10 May 2017

Article

App Growth

How to Choose User Acquisition Channels for Soft Launch

2 Feb 2017

Article

ASO, Cases

Prisma Case Study: How We Optimized 2016's App of the Year

3 Jan 2017

Article

ASO, Cases

Darby Smart Case Study: New App Icon Brings 10% Conversion

5 Dec 2016

Article

A/B Testing

Make your A/B testing as easy as A and B: Tests via Smart Banners

16 Nov 2016

Article

App Growth

User Onboarding Process: Top Strategies, Tips and Tactics

2 Nov 2016

Article

ASO, Cases

MyTona Case Study: App A/B Testing of Halloween Icons with Pumpkin

28 Oct 2016

Article

A/B Testing

Optimize Your Apple Search Ads Creatives with A/B Testing

17 Oct 2016

Article

Search Ads

Get Ready for Search Ads

29 Sep 2016

Article

ASO, Cases

Bubble Birds 4 Case Study: 32% Conversion Lift with New Screenshots

21 Sep 2016

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