SplitMetrics Earns High Praise in G2’s Spring 2023 Reports
Anastasiya Starovoytova
Anastasiya Starovoytova 
The first blooms of spring always make one’s heart sing — and what screams “bloom” more than watching all your hard work paying off?
Our excitement couldn’t be greater: SplitMetrics’ products have been making waves in the digital advertising industry with their performance. The consequent recognition by G2 in the Spring 2023 Grid® Reports is a testament to that fact.
SplitMetrics Acquire and SplitMetrics Optimize have both received recognition in various categories, including “Leader,” “High Performer,” and “Niche Player” for three! consecutive quarters.
SplitMetrics Acquire, an intelligent data-driven platform that helps advertisers drive mobile app user acquisition via Apple Search Ads, has been recognized in the Europe Regional Grid® Report for Search Advertising and Mobile Advertising, as well as the Grid® Report for Search Advertising and Mobile Advertising.
The platform has also been named a “High Performer” in the following reports:
One of the standout features of SplitMetrics Acquire is its high satisfaction rating, with the platform scoring 84 in the Grid® Scores for Search Advertising Software and 85 in the Europe Grid® Scores for Search Advertising Software. Both the results are the third highest one among all vendors.
Users have also expressed their satisfaction with the Bid Rules and Budget Execution & Monitoring features of the platform, with a 94% satisfaction rate.
Additionally, 96% of users are likely to recommend SplitMetrics Acquire based on the Satisfaction Ratings for Search Advertising in the Grid® Report for Search Advertising | Spring 2023.
SplitMetrics Acquire has also performed exceptionally well in the Relationship scores for search advertising, securing a place in the top 5. Meanwhile, for mobile advertising, 98% of users noted SplitMetrics Acquire’s Ease of Use and Quality of Support based on Satisfaction Ratings.
On the other hand, SplitMetrics Optimize, an advanced mobile optimization platform for data-driven decision making, validation of ideas, concepts, and features via transparent A/B tests, has been recognized in the Grid® Reports for App Store Optimization and A/B Testing. SplitMetrics Optimize has been named a “Leader” in the G2 Grid® Report for App Store Optimization and a “Niche Player” in the G2 Grid® Report for A/B Testing.
Notably, 88% of users are likely to recommend SplitMetrics Optimize based on the Satisfaction Ratings for App Store Optimization in the Grid® Report for App Store Optimization | Spring 2023.
Moburst has enjoyed a productive and successful partnership with SplitMetrics for over three years, primarily utilizing its advanced A/B testing platform. The platform has been providing us with actionable insights that we have leveraged to deliver exceptional results for our clients. Our experience has been further enhanced by the outstanding service provided by Alex, our dedicated success manager, and the entire success management team. Their responsiveness, helpfulness, and ability to provide insightful advice have been instrumental in our client’s success. We truly value our partnership with SplitMetrics and look forward to continuing to work together.
SplitMetrics is an ecosystem of mobile marketing products and services. Our solutions have been helping advertisers and app developers to stay ahead of the curve, and these recent recognitions from G2 show that the industry recognizes the value that they bring.
It’s a moment of pride and excitement for us as our products are recognized in various categories of G2’s Spring 2023 Grid® Reports. This recognition is a tribute to our team’s commitment to delivering outstanding mobile marketing solutions and services to our clients. We thank our customers for their unwavering support and will continue to evolve as an ecosystem focused on app growth.
As a team, we couldn’t be more grateful for our customers’ trust. SplitMetrics will definitely keep working to do better in the fast-paced app marketing world — and help you make your app a true success.
