LIVE EVENT

What AI Can – and Can’t – Do for Your App Growth

AI is everywhere—but is it actually driving growth?

Join a fast-paced session with a marketer and an AI expert as they break down what works, what doesn’t, and how to use AI effectively in app marketing. Perfect for mobile marketing professionals eager to cut through the AI hype and discover practical, data-backed strategies for sustainable app growth.

May 28, 2025
5 PM CET / 11 AM ET
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What We’ll Cover:

Beyond the AI Hype

See what AI actually delivers in app marketing—and what’s just noise.

AI Pitfalls to Avoid

Spot common missteps and learn how to steer clear of wasted time and budget.

Smarter Strategy

A clear, actionable way to use AI in your UA and ASO—without losing the human touch.

Inside SplitMetrics AI

Explore how our AI models help optimize performance and boost ROAS at scale.

Meet the Speakers

Thomas Kriebernegg
Thomas Kriebernegg
General Manager

AI marketing leader and co-founder of App Radar, Thomas brings 20+ years of experience in app growth. At SplitMetrics, he helps brands scale with AI-driven strategies across ASO, paid UA, and performance marketing.

Andrey Rekalo
Andrey Rekalo
Director of Data and AI

Andrey leads the development of advanced AI models at SplitMetrics, powering smarter decisions and better ROAS. With a background in ad tech and machine learning, he’s focused on making AI a practical growth driver for marketers.

Join us for an honest, hands-on look at how to use AI as a real growth lever.