Google Ads

Business
Rating
4.5 (3K)
Size
218.4 MB
Age rating
4+
Current version
2.56.553850950
Price
Free
Seller
Google LLC
Last update
1 year ago
Version OS
14.0 or later
Try SplitMetrics Acquire Starter Plan
Free Apple Search Ads automation & optimization platform for growing businesses
Sign Up Now
SplitMetrics’ Apple Search Ads Benchmarks are based on
4.5M
keywords
1.2B
impressions
109M
taps
71.7M
downloads

Apple Search Ads Cost Analysis Benchmarks for apps like Google Ads

Grow your app with SplitMetrics’ Apple Search Ads cost benchmark data on CPT and CPA, measured Worldwide.
SplitMetrics’ Apple Search Ads Benchmark Dashboard
Take a data-driven approach to scaling your Apple Search Ads
Get my benchmarks

User Reviews for Google Ads

4.49 out of 5
3K Ratings
2 years ago, A Small business owener
Grayson’s Electronics
Worst company in the world been hung up on 10 times, after having my google ads account deactivated,for having positive funds in my account, impossible to get any issue resolved due to the support team members rushing you off the phone being rude and obnoxiously impatient, and always get the run around, your better off using social media because these people don’t care about you or your business. 1 star HORRIBLE HORRIBLE HORRIBLE
Show more
1 year ago, jdubhaiku
Horrible!
Google ads customer service and app is horrible! Previously I had used google ads for years with no issues. After they updated it immediately went down hill. It keeps asking you to verify your account after they've sent you an email saying that you've been approved. The mean girls who answer the phone will hang up on you or forward your call to a dead end and you will never be able to communicate with anyone. They will tell you that only a few people work in the google ads expert team and they're not available to answer the phone. So you're telling me that google is a billion dollar company and billions of business use google ads but they only have 3 expert's available to answer your phone call? Next you try to set up chat and you will get the error message and again no one is able to answer your chat. Don't even think about emailing, that's not going to work. Finally someone on chat picks up to only tell you what you already know that your account isn't working and THEY have to email someone who can help you?!? I would like to know how many billions of dollars that google ads is receiving from businesses yearly and I'd like to know why the customer service for my TV is better than this company!!! The only reason why I use google is because believe it or not, yelp is worse! I'm so sick of these predatory companies knowing we desperately need their services and them laughing at as when they hang up on us! After MONTHS of frustration !!
Show more
2 years ago, RobertCal83
Garbage ads
Google ads is GARBAGE I placed an ad that was highly targeted to USA only presence traffic, go to bed at 1 o’clock in the morning woke up seven hours later with 300 clicks on my ad and almost 4000 impressions and five sign ups for my website all four names and all get rejected on the applications because they are international applicants then I paused my campaign, because obviously I was getting spam clicks even though my optimization score was 100 and my audience was highly targeted so after I paused my campaign, I got a message at the top of my screen, saying my campaign ads are no longer showing low and behold it’s been almost 3 hours since I canceled my campaign and ironically, I’m still getting clicks even though no campaign is showing and then they charged $50 to my card for their spam clicks, and my cost is still going up even though my campaign is canceled Google is a scam no other way to explain why I’m still getting fake clicks. On a campaign that is no longer running for over three hours now and in those three hours I’ve gotten another 20+ clicks. That I’m having to pay for that or not legit just like the other 300 I got overnight that was supposed to be USA targeted traffic. Do not waste your time or money with them and I am putting this review on every platform. Then I wrote them an email hours ago about what’s going on and big surprise no response.
Show more
5 months ago, FXITNOW
This app is useless
Google ads has is issues as can be seen through the multitude of negative reviews given . My main problem is the complete lack of care that comes to the mobile app. You’d think a company worth billions would put more money into an app that runs properly but nope. You can’t view any information of relevance on this app. Doesn’t show you all you campaigns says you have to go to desktop. Like what we in year 2024. Every platform should have a app where we can access this information just as easily on the phone as the computer. Yet Google seems to be years behind in this aspect of their business which is extremely disappointing to say the least. What’s the point of a Mobile app if you literally can’t use the app for any of the information or steps you’d want to take. Do better Google. This is one of many issues you guys have. Don’t know how this app got 4 stars . It literally is completely useless.
Show more
2 years ago, cbn cbn
Works some times
Have tried this for a year. Works good at first . First week is great then you get calls from people looking for other businesses that don’t have anything to do with your business. Then you get spammer s clicking your ads and google won’t refund you for the scammers. Then you try to call them for help and recording says they are closed for COVID-19. Then they try to call but never rings your phone always goes to you answer machine. Try to return call and get messages that they are closed for Covid-19. So frustrating they always want to charge you more and more but the ad gets worse with wrong number or spam calls. No customer service at all the people they give you from India never call you back after 100 messages sent to them. Never call you when they say. Be careful with this. Now they are charging more for ads and you get less performance and no customer service be careful.
Show more
1 year ago, Elevate Movement Collective
Do not use google ads
I created a google ad for our small business. We have since been charged for people who google our business name by our exact name. When I called the help center to ask why we are getting charged for people who google us by name they said they cannot help. Again, we are getting charged for people googling our business name, meaning someone who already knows about our business. This 100% defeats the purpose of paying for an ad if the people who are seeing and clicking on it are already people who know the name of our business. When I ask for a refund, they tell me it is non-refundable. I have since cancelled our ad and will never be returning.
Show more
3 years ago, Benf84
SAVE UR MONEY AND TIME
Google Ads doesn’t care about the customer, they just care about that check! They give you numbers back that don’t match your own algorithms! For example, I supposedly received “20,000 engagements and views” but my actual video I advertised is waaaaay below that number. They also never contacted me about the Ad renewing itself!? I downloaded this to test their services out and now all they want is a $450 check! I contacted support about the additional charges and instead of trying to help me get my money back, they told me the reasoning for each dollar charged. Despite me explaining how we got there! God if the world could live without Google support it’d be a great time to be alive, but welp here we are.
Show more
8 months ago, Redrose3111
Terrible experience and horrible to non existent customer service
The higher you set your budget, the higher they charge you per click. You don’t get more traffic/clicks when you increase the budget, just your cost per click increases. When I reached out to support, they say it’s legitimate. They charged me $700 in an 8 hour period in the middle of the night resulting in 451 clicks for over $700. That same night they had a technical issue with their payment processing overcharging a bunch of people. But, they keep trying to tell me the charge is legitimate. I can’t even get to a person I understand on the phone. At this point, google stole my money.
Show more
3 months ago, AHRanger33
Happy 4th Google. Thank you for all you do!
Happy 4th of July! We are incredibly grateful for the hard work and dedication you put into generating leads for our family-run business. Your efforts help us better serve our community. The leads you provide are greatly appreciated and invaluable to our success. We truly appreciate everything you do. Thank you for your continued support and commitment!
Show more
3 years ago, nasserS5206
Google High
The google Ads can get your Services only higher up , Google place smile on your on your business sad experience! We love Google ads very authentic from the source that hand you the application and tools to successful bright future for small fee I recommend every service not to be left behind Alfirdaus Jinnaza Services (Muslim Funeral Home)
Show more
4 years ago, nicholas craton
Desynced with desktop(or maybe just flat out broken)
I wish I could include pictures, but more than half my ads display no stats or information on them(they have tons of info on my desktop). I can’t edit or work with them at all and there doesn’t seem to be a fix online. The query “stats not displayed on Google AdWords app” ironically just shows a bunch of AdWords relating to AdWords campaigns and it drowns the useful results. When it works, it’s great. But I kind of expect Google to be able to put out functional applications, especially when I’m investing hundreds of dollars into them.
Show more
3 years ago, LMJEsq
Difficult to Navigate the Ad menus
While Google ads appears to be a very powerful marketing tool, the navigation is difficult to follow. I was forced to write down a map of the options so I could remember where I found something. There appears to be no clear direction on how to set up the ads. I had difficulty setting up the audiences as well as attempting to relocate the fields I felt or helpful. It seems I have found most of the features by stumbling across them.
Show more
5 years ago, Popcorn1233
Wow amazing
This app used to be mediocre at best. It worked but wasn’t the best. The new update made everything so much more useable. I NEVER write reviews, but I had to for this update because wow, it really made the app so much better. I use Google Ads for business maybe once every hour of my day and this makes me so happy to see the app and Google as a company move in the right direction.
Show more
1 year ago, Amber7829
Needs a back button
I accidentally clicked new account but I already have an account except there’s no back button so I can’t get back to my Google Ads account. I deleted the app off my phone and reinstalled it but I was still left on the new account page asking for my name and URL. please help! Thank you 🙏
Show more
4 months ago, Tall boy 7950
Drew’s Dazzling Detailing
Drew did a great job detailing my 2014 MBZ S550. His attention to detail, along with the brand name products he used, resulted in my old car looking brand new on the inside and outside! Drew was very professional, polite, and gave me a thorough explanation of everything he was doing. I highly recommend Drew’s Dazzling Detailing!
Show more
2 years ago, CatherineSir
Terrible service
I’ve been advertising with them for the whole year of 2022, spent thousands of dollars, since the start of 2023 I haven’t ran any ads, I paused all my active ads as of September 2022 till date because I’ve been busy with other stuffs only for me to get an email saying my account has been suspended, how can an account I haven’t used for almost 6 months be suspended for violating your policies, I don’t know but Google do not value their customers, they don’t care if you spend a million dollar they’ll suspend your account for no reason.
Show more
2 weeks ago, fhjiirghgu
No customer support after they take your commitment of money.
My experience, but Google Ads customer support has been horrible. After they initially take your money and commitment for an ad campaign, there is absolutely nobody that wants to talk with you either by telephone or email or text message written any manner to give you any help in managing, and understanding your Google Ads campaign. Very very disappointed. There will be another company that comes out with something better than Google Ads by necessity and opportunity.
Show more
2 years ago, Engine2fftr
Impossible to work with
My account was suspended for being “fraudulent or a misrepresentation of a product or service.” I have combed their rules and I am not violating anything. The products I sell are handmade and literally each one of a kind, so I am not misrepresenting or copying anything else. Their customer service sent a generic response, I asked a direct question and they copy and pasted their first email. What a joke. If they weren’t the only option for advertising on non-social media sites they would be out of business.
Show more
1 year ago, Drieee
Not user friendly
I market my business with Google. Using and understand the Google Ads app is extremely overwhelming. I feel like I need to work at google to understand what I’m doing to market my business. Everything is super advanced and an every day small business owner like myself. Wish they would make it more user-friendly for people who are not techies.
Show more
1 month ago, WE TWINS GRIOT
Me and my family when we go eats food over there we always enjoy the food. They cooking over there.
I recommended everybody to visit us because they very cook healthy for me and my family. This is the best food truck with ever eat before.👌🙏🧑‍🍳
Show more
2 years ago, DTAmerica1
Terrible experience
The app does not provide all the information about search terms and clicks. If you set up geolocations to run ads in, it will run the ads in areas that you have not selected to run in, including those areas you have blocked. The billing is somewhat scammy, they will charge you for many clicks on 1 impression that no one has seemingly clicked on. Then Google will call you constantly trying to get you to increase your spending. More over, you get some crap ROI
Show more
5 months ago, Zaniyha1Cooley
The worst
They suspend your account for no reason and when you try to appeal they ignore you. Waste of money and waste of time. Oh, also- those clicks you’re getting? Not real. They are bots. Google Ads will suspend your account claiming they are doing it because they think you are a scammer or something but allow actual scammers to access your ads. I spent a total of around 2500 on Google ads and modified my campaigns so many times. And I got nothing out of it but highway robbery.
Show more
3 years ago, joey m 1968
Google ads for small business
I use both google ads and google guaranteed local services ads. They are super easy to manage and highly effective tools for a small contractor like me.
Show more
11 months ago, c_q1
Customer service
This is the mecca of bad service. You don’t know useless service until you need help with an ad campaign. They will transfer you three times before you get any help. You have to be extremely straight forward and rude to have them help you. Otherwise, they send you to an “optimization specialist” who is also no help. I believe this is all an a hoax to get you to pay for their help down the line. Extremely unimpressed.
Show more
4 years ago, Alwayshome63
More Support Needed
I’ve read everything on trying to resolve an issue and no answer is given. Why is my AdWords express google sssistant directing calls from our ad that are clearly being misdirected. We’re receiving calls that are very similar in nature, yet not having anything to do with our ad or business. This has been going on for several months even prior to our running an ad with AdWords Express. I’ve come here twice for support and still have had none! Can you please help!?
Show more
2 years ago, Amitxj23
Extremely buggy
Takes forever ( read never ) to reflect latest changes made on the desktop. Right now it’s showing me data that’s 3 years old because I haven’t used the app in a while until. It’s been a week and the app tells me that my account is “canceled”, which is just wrong. Whatever I did on the desktop isn’t reflecting on the mobile app all. Tried refreshing. Nothing works. Major bugs.
Show more
2 years ago, marcoangeloaaa
The worst customer service in the planet
You guys suspended my account for no real reason affecting my business client acquisition, my sales and our employees income. Call multiple times and your customer support can help and I have to wait days for get an answer from you. This is the worst customer service in the world, your customer service department is full un unable people that can not solve anything and take weeks of answering to your clients.
Show more
1 year ago, ken wingerd
These reviews have to be fake
No customer support. They steal your money and you get zero real leads in return. I had 20x the organic traffic before paying for ads, now my organic traffic seems to be turned off. They also promised $500 in ad spend if you spend $500, THATS ALSO A LIE, good luck getting anyone to help you. Google scam, companies like this are ridiculous, they can obviously afford some customer support people but all you get is bots. Scam.
Show more
1 year ago, Melodylikesfarmgames
App doesn’t work
I have downloaded this three times. Each time it opens up a screen saying “Oops something didn’t work. Check your network connection and try again.” There is nothing wrong with my network connection. There is nothing to click to go to another screen or try to sign in somehow. It has no option to do anything. Even if I delete the app and redownload it still does it.
Show more
2 years ago, Ums101
AdWords is Alright, at most
Was satisfied to pop up on front page here and there being a new business and all but watch out with the budget. I was told multiple times the campaign would NOT exceeded my daily budget and now $300 charge in less than an hr for a campaign set up as conversions not clicks- later. . I am told the ads won’t exceed my “monthly budget” feeling lied to and cheated but I learned and kept the ad simple moving forward.
Show more
4 months ago, mcdeewee
Taking it to the next level
Every business needs to encourage their best audience to purchase their products and Google can take you to the next level.
Show more
3 years ago, Huska #1
Very intuitive
I am using google ads for years, at first was complicated but they gat much much better and app is now much easier to use
Show more
1 year ago, Adam Palusa
unexpected charges and bad collection action
I tried this service for my new CPA business. It was too expensive and useless. I didn’t get any clients. Their offer of free credits was misleading and not true i ended paying it with unexpected additional charges. I was shocked that they want me to pay huge amounts for services I never used and they sent it for collections. Was very painful and hurts my credit score. I regret to try this service.
Show more
3 months ago, Iphone 11 Pr0
SCAM !! Support is scam!
Don’t waist time and money. They “help” you to setup the account so they earn money and you won’t get sells. Support it’s like a family. Everyone covering each other. Totally disrespect you. If you leave bad review , they calling you and asking to leave a good review and than they will “give you” a credit. Which they don’t. So cheap. Google hired unprofessional support people to save money, but they loosing their reputation and customers.
Show more
12 months ago, Shumerz
How is there no login option for iOS?
I’ve downloaded the app several times. There is no option to login. There is only an option to create a new ad. At best I assume I have to go through the hassle of creating a brand new campaign before it gives me the option login to my account. At worst it won’t at all. Ridiculous to recommend the app for existing accounts with this setup.
Show more
1 year ago, Smevangelist
Terrible functionality
I hate this app. You can’t even see the bare minimum basics like cost. If it’s over $1000, they just show you an estimate (e.g. 1.4k). Can’t see trend lines either. If you’re going to force people into using the app on the go, at least make it functional. Google ads isn’t supported by any browsers on mobile, so there is virtually no way to get important data when no desktop is available.
Show more
3 years ago, BakeyMcBakealot
Where is the budget card now? Why can’t I edit anything in my campaign
I am getting so close to just dropping out of Google all together. Another convoluted experience, I have to go to my old mobile device, which is a first generation iPhone SE, in order to edit my budget. Where is that function in the new experience on the iPhone app? You search the word budget and there are zero results. Done.
Show more
3 years ago, Gamertimes2
I got banned for nothing
I got banned without knowing why it happened I got an email and it did not explain the issue. I went through my videos and I did not see anything going against the guidelines. I tried to write an appeal and it kept saying the website link has an error. I feel like my success is being stopped.
Show more
2 years ago, YAHis#01
Google ads lied
Google ads false accused me of posting a fraudulent ad, I’m a affiliate marketer and was posting links to products that I’m hired to refer people to. Well google suspended my account claiming that i was “pretending to be the company” when all I did was share links and write about the product which are facts from the product. I wasted money on these ads, I thought google was the best ads platform but I was wrong.
Show more
2 years ago, Diazo4#2
Impossible to get problems resolved .
Have duplicate addresses and account for the same business. Unable to take care of it ourselves and impossible to contact computerized Google with no live support. But they are the 100# Gorilla in the room so they do not have to have customer support
Show more
5 years ago, Da Nguy
Disconnected
I know my review is not gonna do anything since it’s Google and they can just overwhelm my review with fake, bought 5 stars reviews but whatever. The apps is laughable compare to the desktop webpage. Stats are impossible to view, basically nothing. And when my ads get disapproved, there is not a place where I can fix it. Cool design tho, add a star to this atrocity.
Show more
1 year ago, hosinfeffer
Extortionism
A mix between a Ponzi scheme and ransomware, all using your livelihood and branding. Google takes organic business profiles, suspends them, then resells them as ad profiles to your competitors. Cultivates new business profiles as a means of ‘ripening’ them. Google doesn’t do the phone thing anymore, so you can’t call them. Google has an antitrust suit against it from DOJ - which means it is doing this with impunity. Here’s your equality and social justice, in practice. The Filipino sales rep who hung up on me was surprised when I called back and got him again quite by chance. He recovered quickly enough though - he said he didn’t have time “for this” and hung up on me again. Wow.
Show more
3 years ago, hfjjfhfjjf
Ads on pause
Been waiting for a week to see if my business is able to still advertise after 22 years in business and after advertising off and on for 20 of them with your company. I am a private company but I am one of the only 2 listed on every USA embassy in the world as a recommended pay fee service company. I just want to keep helping people.
Show more
2 years ago, QueenEbony89
SAVE YOUR TIME AND MONEY
As stated before they don’t care about you as a customer and it’s funny how they flagged me after I was approved for a $500 credit I kept calling and getting my account review to see what the problem was but they told me that they had a right to cancel my account without reason just sad because I will never use them again and customer support is a joke
Show more
3 years ago, Thee droner
App Broken
Whenever I open the app it says it could not login with my account, so I try signing in with a different account but this doesn’t matter because after entering. The same page with the other account not working shows up again. I have reinstalled the app multiple times and restarted my device, not sure what to do.
Show more
6 months ago, jay's google business review
Worst app since they first began!!!!!
Google ads used to be fairly decent to use years ago. Every year they change it for the worse. This version is absolutely the worst. Such a shame these idiots can’t stick with a version that works for their customers… Advertisers should go with Microsoft. It’s easy and fast! Get the same exact results without the hassle.
Show more
3 years ago, Gric2692
Google Ads Support Team
The worst customer service I have seen in my life, I give them one star because it is the minimum, they cancel my account and there is no person who can give you an explanation of what happened or why it was done, even after sending more than 20 emails I still have no answers, too bad they have no competition...
Show more
2 months ago, mr greag
Business owner
I’m just getting clicks on my ads whole 6/7 months. No a single call from anyone. End of the month I seen my bills only no business at all. Google suspended my business from google maps fee time. There is no one solve your issue with google ads or google maps. It’s horrible, unacceptable. Social media is better then google.
Show more
5 years ago, minjnubybugvguvibhi
Bunch of Thieves that take advantage of Small Businesses
They claim to give a match of your first ad. But bill you for your part plus the part that supposed to be the match. They are the hardest people to get ahold of unless they are trying to sell ads. They keep you business phone tied up with people selling ads but can’t answer any other questions. Don’t waste you time and money with these Thieves.
Show more
4 months ago, Chipotle monster
Takes your money
Signed up did about 3 months of ads on a lower budget, and thought ok pay per click or pay per phone call. Well the calls and clicks that were coming in were wrong numbers and companies in different industries. Did not get one quality lead or any quality marketing at all.
Show more
Description
Show more

Popular Apps in Business

Try out our free Starter Plan of SplitMetrics Acquire and optimize your Apple Search Ads campaigns
Enjoy 2x ROAS and 4x conversion growth. Get started now. No credit card required.
Create free account