SplitMetrics Blog • Benchmarks • Case Studies • Product Updates

Apple Ads, Cases — 29 Sep 2025

How Dentsu Scaled Installs for a Client by 158%, Automating 64% of Apple Ads

A case study

Article

App Growth

16 Mobile App Development Trends You Should Be Aware of in 2024

2 Sep 2025

Article

Apple Ads, Custom Product Pages

How to Leverage App Seasonality for Your User Acquisition Strategy

22 Dec 2022

Article

ASO

Best Christmas App Icons

21 Dec 2022

Article

Apple Ads, Cases

iSharing: Automated Apple Ads to Manage It in 17 Markets

20 Dec 2022

Article

Apple Ads

10+1 Apple Ads Best Practices: Ultimate Guide

22 Sep 2025

Downloads

ASO

Lifestyle Apps: ASO and UA Trends

7 Dec 2022

Article

ASO, A/B Testing, News

SplitMetrics Optimize Is Named ASO Tool of the Year at App Growth Awards

6 Dec 2022

Article

News

Black Friday Deals 2022

29 Nov 2022

Article

Cases

Delta Investment Tracker Increased Organic Visibility with SplitMetrics

4 Nov 2022

Article

ASO

ASO and A/B Testing Holiday Special: Seasonality Trends for 2022-2023

4 Nov 2022

Article

Apple Ads

10 Tip-Checklist for Flawless Apple Ads Holiday Campaign

28 Oct 2022

Article

Apple Ads, Custom Product Pages

Custom Product Pages Turnkey

27 Oct 2022

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