A/B Testing

A/B Testing — 14 Dec 2021

Custom Product Pages are Live. What’s Next with Mobile A/B Testing?

Product page optimization & custom product pages are out. Learn how to make the most of them and what SplitMetrics has for you

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A/B Testing — 14 Dec 2021

Custom Product Pages are Live. What’s Next with Mobile A/B Testing?

10 min

Article

Cases, A/B Testing — 24 Sep 2021

Nanobit: How to Achieve 18% Conversion Uplift with SplitMetrics

5 min

Article

Cases, A/B Testing — 8 Jul 2021

Prequel: How to Get 75% Improvement with A/B Testing of Video

5 min

Article

A/B Testing — 8 Jun 2021

Why SplitMetrics Remains Essential for Mobile A/B Testing

10 min

Article

A/B Testing — 3 May 2021

A/B Testing Sample Size: Method Based on Statistical Hypothesis

8 min

Article

A/B Testing — 25 Apr 2021

How to Improve Marketability of a Game with Concept Testing

7 min

Article

A/B Testing — 4 Dec 2020

Sequential A/B Testing vs Multi-Armed Bandit Testing

6 min

Article

A/B Testing, News — 11 Nov 2020

Facing IDFA Challenges with A/B Testing & ASO

5 min

Article

A/B Testing — 15 Oct 2020

How App Store A/B Testing Helps to Increase ROI

5 min

Article

A/B Testing — 18 Sep 2020

SplitMetrics A/B Tests: How to Win with No Winner Experiments

11 min

Article

A/B Testing — 19 May 2020

5 Indicators That You Should Move on from Google Play Experiments

4 min

Article

A/B Testing — 2 Apr 2020

Vezet Case Study: Increased Click-to-Install Conversion Rate

7 min

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